The WHY Immersion

The Frumi Group has synthesized the best of the best practices and created the Why Immersion – an experience designed and customized for YOUR company. Inspired by authors Simon Sinek (Start With Why), John Strelecky (The Why Café) and Oren Harrari (Break from The Pack), Frumi adds her unique evolutionary touch to make a huge difference to your future.

What Makes Knowing your Cause, Your Why, Relevant? (An exerpt from Chapter 6 of Oren Harrari’s book, Break From the Pack – Chapter 6)

Mission and vision statements are good things to have. But to break from the pack, a company would be wise to strive for something bigger than a mission and deeper than a vision. Consider going a step up, to a higher cause. A higher cause defines a noble and honorable purpose. A higher cause aims to leave a positive mark. It aims to change an entire market; in fact, it aims to change the world for the better. It’s about somehow bettering the lot of human beings.

For your Customers: Higher causes focus on customers and potential customers: how they benefit and how their life or business will be elevated, all in a way that’s fresh, compelling, unique, and, perhaps most important—uplifting and virtuous. The most powerful higher causes lead people to see how the world will be a better place, and how humanity will benefit anew.

For your Employees: A higher cause takes employees far beyond their career ambitions to feed their most profound ambition: to lead meaningful lives.

For your Company: A strong higher cause serves as an organization’s strategic beacon, market brand, and organizational “soul.” It drives all strategic and operational decisions. It demands collaborative excellence in performance. It pushes constant innovation in products and customer service. It spurs employees to continually reinvent and enhance the experience of customers. It improves the odds of leaving a positive, lasting legacy in the industry and the world.

Our Pledge:The Frumi group can guide you, and inspire you, the leader, to find YOUR cause, and then align it with your company’s. Determining a higher cause is partly an analytical and intellectual exercise. You have to assess the external environment and your internal organization’s capabilities, and you have to justify your decisions with economic logic.

Ultimately, a higher cause is almost a spiritual aspiration, one that is deeply felt and sacred in a secular way. A higher cause provides a deep personal purpose to you as a leader and to your colleagues, and it defines the deep purpose and persona, or soul, of your organization.
When you as a leader can experience both analytical and spiritual elements as you determine future alternatives for your company, you’re on your way toward defining a higher cause that will elevate your business to a new level.

Our “HOW”: Please note that much of the forgoing was best said in Oren Harrari’s book. Read more about the relevance of finding your coherent and authentic cause by reading the book notes from master synthesizer, Frumi Rachel Barr. You might also go to www.thewhyinstitute.com to read more about finding your “Why”, your Cause.

In a nutshell: Imagine 3 days to get completely focused. In our 3-day intensive immersion with you we will facilitate the in-depth conversations that will allow your executive team to leave with tangible deliverables. All we ask of you is for 3 days of your time and your promise to be fully engaged with us and your teammates: no phones, no emails, no interruptions. You will accomplish weeks worth of work in 3 days. You will get results that are ready to be implemented and a corporate game plan that will allow you to return to the office and hit the ground running.

If productivity in the work place jumps up 40% by doing just one team building activity can you imagine how it would skyrocket by doing an entire ”intensive” three days?

Not convinced? read on…….

The Secret to Success Starts With WHY

Every person and organization on earth knows what they do. Some even know how they do it…but very few know WHY they do what they do.

Imagine if every organization started with WHY. Decisions would be simpler. Loyalties would be greater. Trust would be a common currency. If our leaders were diligent about starting with WHY, optimism would reign and innovation would thrive.
Those leaders who inspire are not driven with what they do, they are driven by WHY they do it, their “cause”.

Gaining Clarity of Why is just a starting point to our WHY Immersion

……….Once you know WHY, HOW will you bring your WHY to life?

HOW are the strategies, guiding principles or values that inform the path you will take in pursuit of your WHY. They are the code of conduct to start to move a WHY into something useful. The actions you take or the environment in which you work best.

WHAT you do is HOW you bring your WHY to life. It is the products or the services that you offer. We offer a customized Immersion that fits your time and budgetary needs. Here are just a few outcomes that you can expect from your experience:

  • Clarity on what motivates each team member
  • Clarity on how to leverage each team members strengths
  • The initiatives that you should be focusing on now.
  • An executable strategic plan

WHERE:

We choose a venue that fits your budget and your starting location. Our goal is to offer you an exceptional experience.

AFTER the retreat:

  • Follow up accountability teleconferences to ensure execution of action plans
  • Virtual team meeting support
  • Individual coaching of the CEO and senior executive team
  • Group and team coaching
  • Individual Executive Coaching
  • A multitude of seminars

Simon Sinek, author of Start With WHY is part of our team – engage with us NOW! and experience an amazing acceleration in your business results.

Call now for your customized program! 949-729 – 1577